The challenge

Funlab were recently acquired in a trade sale from Next Capital to TPG and required an overhaul of their marketing technology and capability along with hiring their first CMO into the business. Growth had been highlighted across the US and Asia and this role would sit in the Australian head office but have oversight and accountability for the global roll out.

The roles

Chief Marketing Officer

Client
Solution

Emu set about mapping all relevant industries across Retail, Hospitality and Technology to ensure a modern, digital savvy marketer was uncovered. As we looked across industry we identified a CMO that had both retail and SaaS tech experience, unusual to find and when we overlayed the cultural aspect, Oonagh Flanagan was identified as the perfect fit for the role. Now in her 2nd full year with the business she has been a terrific hire and is making great progress in the role.

Results


6 candidates on shortlist

50% of shortlist met with 2 or more times

6 Week Delivery

I've known the team at Emu for over 5 years and I would highly recommend their ability to understand the culture of a business and find the right executive. Our CMO is incredible and that's why we went with Emu.

Blaise Witnish
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Partnering with Luke, Anna the Emu team was seamless. They delivered a challenging project on time and with exceptional talent. I would highly recommend their services and the experience was unlike any other.

Matt Kahl
Head of People Partnering
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I've known the team at Emu for over 5 years and I would highly recommend their ability to understand the culture of a business and find the right executive. Our CMO is incredible and that's why we went with Emu.

Blaise Witnish
Chief Growth & Innovation Officer
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Outstanding result delivered under a time pressure pre Christmas. High calibre shortlist obtained. Great outcome.

Anna Lee
Chief Executive Officer
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Thanks Emu Search. An executive search assignment handled impressively. A great experience for me and I’m delighted to be amongst many great leaders at Opal and Nippon Paper Group.

Rob Tanti
Chief People Officer
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Dom and the team at Emu provided support and knowledge of what we were looking for, and delivered a perfect candidate match for our business.

Kevin Rust
Chief Executive Officer
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Another perfect candidate delivered.

Andrew Poole
Chief Executive Officer
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They’re so easy to deal with and went to great lengths to provide detailed insights on the opportunity, provided prompt feedback and ultimately ensured a smooth process.

Joel O'Halloran
Chief Executive Officer, Data Centres
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As a client of Emu’s I found their approach to be beyond any that I had previously encountered from an executive recruiter.

Scott Bateman
Chief Executive Officer
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Emu is the first search firm I turn to when I’m recruiting leadership roles. They understand the calibre of candidates that I’m looking for and have great networks to access the very best in the market.

Andrew Murray
Chief Financial Officer
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I'd highly recommend Emu as an effective search partner to engage when searching for senior talent in the Marketing/Digital sector.

Lil Velis
Chief Customer Officer
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Style and cultural fit are also an important criteria in our executive team. I am delighted with the outcome of the search process, and would highly recommend Luke and the Partners at Emu Search for their ability to find extraordinary executive talent.

Libby Christie
Executive Director
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Very innovative in the approach to identifying new talent. Commercial while solving critical, complex GM assignments

Mike Schneider
Chief Executive Officer
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